Automating customer monitoring for specific product needs

The client’s account management team didn’t have visibility into which accounts were at risk of churn at scale and the sales team, while having a general understanding of what new companies to target, didn’t have the data to uncover the top targets to optimize their sales efforts.

Rehinged automated the monitoring of existing accounts by creating a custom score to deliver automated alerts when clients were changing their technology stack or hiring new executives to manage the tech. Rehinged also applied the same scoring algorithm to automate the scoring of prospect companies for the sales team.

The company reduced churn by 40% and the sales team optimized their prospecting efforts with the automated, custom targeting.